Wednesday, February 20, 2008

Project 1: “Mo Java”: Observation and Reflection



As I set foot inside the front door, I'm pleasantly greeted by the rich aroma of freshly brewed coffee. A variety of flavored muffins line the front counter. There is a tray of green apples to the left of the three coffee pots each filled with either decaf, the house brew, or the coffee of the day. I always get the coffee of the day, even when I don't know what it is because nothing beats variety for the same price. That way I'm surprised every time I go there. Speaking of selection, the choices are almost overwhelming. Mo Java's menu hangs above the front counter for easy customer viewing. It looks as if someone meticulously wrote all the menu choices on this chalkboard without leaving a single smear of chalk anywhere. The fact the menu looks as such, reminds me of a classroom back in elementary school except this one has a delicious selection to choose from instead of English notes. It is like education embodies the place even though it is not evident just by walking in the front door. Located only a few blocks away from Nebraska Wesleyan University (NWU), students seek it out to focus on homework, and teachers go there to chit-chat about students' education because of its atmosphere. I find it to be a more productive and enjoyable environment than the University Library or my dorm room. The atmosphere of Mo Java calms the senses and unexpectedly focuses them. Maybe the selection has something to do with it.

Not only do they have coffee and various other hot drinks, but also cold drinks such as big train smoothies, iced mochas, and Italian soda; deli sandwiches that are special orders; bagel sandwiches such as the cafe melt and the breakfast begal; and soup (seasonal) such as Asiago Bisque. Best of all, nothing is over $7. Even their specialty mochas run less than $4: almond joy, black forest, German chocolate, and raspberry truffle. The selection makes me curious as to just what is in a variety of these hot drinks? The specialty drink German chocolate has a mixture of coconut and hazelnut syrups in it. Almond joy is blended with coconut and almond. Most all of the hot drinks and bagel sandwiches have the toppings and ingredients listed beside the choices on the menu to let customers know what exactly they are soon going to consume.



Any coffee house could have a wide selection like this. I had to ask myself, "Why do I seem to like this place so much?" Well, as soon as I set foot in the door, I was greeted with a smile. The customers already there seemed relaxed and were laughing most of the time. The aroma that embodies the place, is so tantalizing and smooth that I can actually taste the flavor of Mo Java with the smell of fresh brewed coffee and a hint of chocolate. Curiously enough, there is a pig with ridiculously large wings hanging from the ceiling just inside the front door. I'm sure hardly anybody sees it, but its still there! I just so happened to look up while sitting at a table and it consumed all my attention with laughter. Whoever put it there probably chuckles every time they walk by it. Mo Java has other things placed throughout the building just like this pig. One lamp in particular also caught my eye. I thinks of its base like a Roman column except it twists like a roller coaster; on top of the capital of this green column sits a freeze is a reddish brown head of a woman like resembling a frieze. To top it all of is fitting off-white lamp shade. This personal touch is only noticed by the regulars and the wandering eye. Once, a person is part of this aura, it makes them want to come back again and again. Mo Java portrays this aura effectively just by how it is arranged. The front room has several small tables with two chairs at each. Two of the tables, the ones closest to the windows, have the depiction of a tiger with the words CAFE IMPORTS wrapped above and HARIMAU SELECT below. It is a room made for coffee lovers and caffeine addicts and those who want to have a good time.

In the left corner by the front counter sits yet another menu, smaller in size. The "man" at the top of the menu is obviously a chef judging by the toque on his head, his double chin, and a big grin on his jolly face. "His" purpose is to display the current day's soup such as asiago bisque and specials offered like kickin' chicken pizza. It only makes sense to place it right there by the counter where everybody can see it. The front counter actually forms an "L" with the other half going to the back of the room to form a "bar" with four bar stools provided for comfortable seating. On the back wall there is a set of shelves with approximately twenty large glass jars filled to the brim with coffee grounds and coffee beans of various flavoring! The walls are a blotchy yellowish-tan color while the floor shows a color of green with spots and drips of white and red paint resembling the floor of a paint studio. Even with such a wide variety of colors composing the main elements of the place, every colors fits uniquely in its own spot like pieces to a jigsaw puzzle. I find it absolutely fascinating! I had never noticed the use of color in places like this till now. Even after taking a painting class and being in another, I never realized first hand the manipulation of color to give off a sense of coziness, relaxation, and of a soothing sensation. Most of the time I'm thinking of how colors will interact when I am putting them on the canvas and not the overall effect once the paint has dried.

Mo Java is actually composed of two rooms, the front room that I've been describing and another side room with coffee tables, couches, and lounge chairs. In and of itself, the side room has been furnished uniquely just like the front room, yet one without the other would ruin the complete image of Mo Java. The color scheme once again is that of some brew of coffee, whether it be light chocolate brown, a deep red, or even as dark as what coffee lovers call black coffee. Unlike the front room, it feels more like a living room of a house. There are two couches, one light chocolate brown with peacock pattern on the material along with another couch, dark brown at first glace, but the material up close is actually a mixture of red, green, tan, and dark brown. Both are soft, cozy and relaxing. Also the room has lounge chairs, grey in color with "S" squiggly patters of a darker grey all over them. There are three tables for two with two cherry wood chairs at each. Another larger table is meant for up to fix or six people and is often used by groups of students doing college homework together. For me, it isn't the coffee that is addicting but rather the atmosphere. The conversationalists and employees always seem to have smiles on their faces just like the man and woman I saw there who just so happened to be on a first date. Even their attire was that of coffee; she had on a black top and black slacks while he was wearing blue jeans and a light chocolate brown fleece. The side room is more cozy and relaxing compared to the front room making it a great place for a man and woman to calm their nerves when on a first date.

This is the room I like the most and is the reason of my presence. It is away from the front door and counter minimizing distractions caused by people talking, the random blare of a blender, and chit-chatting coworkers. Every time I picture this side room I think of how students like me use it to our advantage to get things done. A library can be used for the same purposes but the hardcore studying attitude most students have when in a library can be stressing and down right overwhelming. Mo Java on the other hand provides and educational atmosphere that is more free-going, more relaxing than your average study environment. For me, there is no better place to focus on one's education than the coffee house located on 2649 N 48th street.

1 comment:

Travis Goes said...

You have a good essay. I like all the descriptions you talk about, giving me a good idea of what this place is like. One thing, at the end of your essay, you talk about another room, then you just conclude abruptly. I'd like to see something pan out a little more, easing in to a conclusion rather than just "this is why I like Mo Java".

1. yes, you describe majority of the 5 senses well. you did an effective way of opening your essay to your subject.

2. in essence, the essay as a whole did a good job of providing vivid descriptions about the coffee shop. one instance is when you walk in, the senses that flare as you step through the door.

3. yes, it has a good thesis. i can't think of a better way to start your essay

5. no, possibly hear people chatting about things.

6. not really, you reflected about the chalkboard w/ school, but nothing else.

7. yeah, you pretty much answered why you love Mo Java

8. no, it was all pretty basic, i understood the essay well

9. i liked how you described all the smells and sounds, etc.. in your essay. it made me feel like i was right there

10. well, probably the weakest part was where you talk about the food, etc.

11. you placed hyperlinks effectively. I would place hyperlinks on the names of the food because i have no idea of what it is

12. coffee cups, maybe a video of someone walking in to a coffee shop, etc..